A new collection is upon us from Electra known as the Ladies Fashion Cruisers. In total 7 Electra women cruisers will release, 3 for Fall and 4 for Spring 2011.
All of the 2011 Electra Ladies Fashion Cruisers use playful designs, a mixture of vibrant and pastel colors, Electra’s new patented flat foot technology, and Shimano Nexus internal 3 speed hub with coaster brakes.
The first series will release this month (October), and consists of the Peace 3i, Numbers 3i, and Koi 3i, which all retail for $599.99.
The second series coming in Spring 2011: thee Cherie 3i, Butterfly 3i, Hula 3i, and Flowers 3i. Retailing at the same price ($599.99).
With this collection, Electra and their connection to women and cycling will only grow. We are sure to see ladies riding these not only as a means of exercise, but a fashion accessory.