Nubrella Inc. is the manufacturer of a hands-free umbrella that promises its users a dryer experience in unfavorable weather conditions. The bubble shaped umbrella allows business to continue. Tasks such as carrying groceries, cellphone usage, commuting by bicycle, etc. are made possible with Nubrella.

The design of Nubrella’s new-age umbrella keeps it from inverting in windy environments. The absence of pointy poles that make up the traditional umbrella deems the Nubrella a safer weather guard.

The lightweight Nubrella breaks down into an over the shoulder carrying case. It comes in all clear ($39.99) and clear/black ($45.00).
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Recently, Google launched their popular street view in Denmark, and the Google has captured an unlucky cyclists falling off his bike outside of Vestergade 12, and sadly he was not wearing a helmet. Peter Friis from Google’s Danish office stated “It’s actually a funny story”, he continues with “He was riding along when he spotted the Street View car and he wanted to take a photo with his mobile phone and that’s when he toppled over.” The man in the picture is actually a friend of the employees at the Google Denmark office, and the man himself thinks the picture is funny. So in turn, Google leaked the image to the press for the launch of Google Street view.

Source: Copenhagenize…

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Needing a sturdy case to transport your bicycle case, the Performance Team Bike Case is heavy duty and made of thermoformed ABS plastic, while fitting almost every type of bike frame and wheels. Mashing thick and soft open cell foam that covers the inner wall surface so if you drop it you have added protection. While traveling, sometimes you have to worry about people stealing, but since the Performance Team Bike case comes with two secure latches and a set of two keys, now you only have to worry if someone walks off with the whole bag. Weighing about 26 pounds, retail price is $349.99.

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Also releasing with Feet Belts version 2, Death Pedal came along for a collaboration with Feet Belts for some cool pedal straps. Perfect for your fixed gear or BMX bike, the Death Pedal Feet Belts Strap uses Death Pedal’s logo across the middle, while one reads Death and the other Pedal, three different levels of materials, and are limited editions. Feet Belts are accepting Pre-Orders now, and holds a retail price of $36.

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Profile is a well known name when it comes to producing stems, handlebars and other components, and the newest product from Profile is the Cobra Carbon road stem. The Profile Cobra Carbon Road Stem uses carbon 3-D forged constructed of 7050-T6 aluminum, and comes in 80, 90, 100, 110, and 120mm. Profile’s new cobra carbon stem is specifically designed to be light, strong plus eliminates vibrations. Weighing in at 130 grams. Available in black or white.

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An influx of fixed gear riders over the passed 2-years has sparked the birth of many small emerging bike building companies. Red Your Dead (RYD) is the latest of these companies to cross our radar with its Masher fixed gear trick bike.

The Masher incorporates an admirable design. It calls the attention of urban city tricksters with its less-is-more attitude. The Masher’s straight forks, which come to a point, and frame attempt a geometry for all skill levels.

BYD sales its bike with Neco Alloy 1-1/8″ Threadless headset, Maya 700c Alloy double wall 32h rear wheel, KMC Z410 white chain, among other parts. To aid its riders in tire clearance for barspin tricks, the Masher uses a 650c front weel by Maya.

MSRP: $599

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In 2012 London will be home to the Summer Olympics. The race has started early for some who are working on the construction of a state of the art Olympic Velodrome.

Olympic Delivery Authority (ODA) officials are keen on emphasizing cycling in the 2012 Summer Olympics. Stadiums have been strategically placed to insure “cycling is at the heart of it” , confirms ODA project manager Richard Arnold.

The oddly shaped Velordrome will be located on the northern end of the park. Its design will enable the entire track to receive a continues flow of crowd cheer noise. Relative to other venues on the park, the Velordrome will be the greenest, partly through its natural ventilation by design.

The Velodrome is expected to be completed by 7 January 2011, making it the first building on the park for the Summer Olympics to be held in London.

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